Overview

The Spring Makeover Contest is a promotional initiative by InYorkRegion.com, a division of Nabernet, to help promote businesses in York Region.

It is the first in a series of Makeover promotions, with each focusing on a specific area. Subsequent promotions will be focused on the home, on the car, etc.

The intent is to create interest and awareness for our contest sponsors and to encourage traffic to their business locations.


Contest Organization

NaberNet Inc is the lead organization, along with its affiliate sites:
- InYorkRegion.com
- AboutNewmarket.com
- MarkhamOnline.com
- OnRichmondHill.com
- OnVaughan.com
- DoItSmart-DoItLocal.com

The ‘face’ of the contest is Nadia Baboo and her company The Image Factor, a fashion consultant who will be coordinating the actual Makeover and will act as the on-air spokesperson.

Jenny Galati of VIP Gifts & Events, a seasoned event planner, is responsible for contest logistics.

Rogers Television – York Region is a media partner for the contest and will be providing on air coverage of the contest, including the contest launch, ongoing onair promotion and awarding of the grand prize.


Contest Structure

The contest is structured in the following way:

• You pick up an entry card with a unique code at a participating location


• you enter the unique code with your name, postal code and email address on the contest website


• you receive a confirmation email


• the grand prize winner will be notified by email with instructions on how to collect their prize


• the grand prize will be awarded on Rogers Television - Daytime


• the Makeover will be filmed for airing on Rogers Television - Daytime


• all entrants will be notified of the contest results


• all Secondary prizes will be awarded at the end of the contest